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SPSS help Correspondence Analysis
K

Hi,
I have 1000 observations for 6 different products. Each product is rated on a scale of 1 to 10 on 12 attributes. I want to have a perceptual map for each product with respect to attributes. The problem is I think correspondence analysis can only be used with frequency data, and not with this type of data. If we can transform this scale some how...

Thanks