thanks for your advice

my career aspirations are to stay in the IT field say in internet marketing

one of my fellow colleague told me that PhD will not help if you want to work within a commercial organisation as PhD is a major project and all research based.

He also said if you want to show that you have done some research work and show that your similar skills as PhD then you can talk about how obtained those skills during your MSc dissertation. PhD dissertation and MSc dissertation are not the same as PhD is at a extremely high level but both require skills

To be honest it started like this:-

I did an BSc in Business IT and graduated in 2004 with a 2:1 which I was pleased
I worked for an IT helpdesk company for a bit over 7 years but the job was dead end with no real step up the ladder
I now have come back to uni and started to do MSc on a month ago
When I came to see her for MSc sign up she asked me what I wanted to do and to be honest said I wanted to do a PhD as it sounds very pretigious and make self very proud (At this point I didnt know about the whole point of doing a PhD and what type of jobs I can get)
I know my supervisor since I was doing my BSc so we get along.
I get a little green eyed when I see people with PhD especially international students, as they come to the UK and go back to develop their country as Doctorate (WOW!!)

I am doing a dissertation on IT Marketing topic and I do like it... However I hate to see that there are no jobs with an even MSc in the Business IT field

I have been looking around the internet to get some ideas on what is needed to be a sucessful PhD candidate and all the ups and downs

I told my supervisor that I have seen a lot negative stuff on forums and the internet as a whole... her response was just ignore it as internet is not reliable source

She has admitted that it is hard to get a PhD but help will be available... I dont quite believe this to be honest

I asked her help on my MSc dissertation and on especially doing a critical review of literature, but she has asked me to look into books. i told her that my research methods module lecturer does not help and she doesnt teach, rather she talks about non academic issues. RM module has been warned in previous years I belive. The same supervisor who is trying to encourage me to do PhD said read a book on research methods which will help alot

After a long discussion with her last week she asked me finally what I wanted to do if I do a PhD, I told her I didnt want to do teaching and didnt want to do research. Her response was you don't have to do neither of them but you can do consulting

She gave me an example of one of her current PhD student who gained a first in her Master's dissertation and that this student is getting fed up with her comments about her PhD dissertation. She rightly said that the student would need to know the truth

Please advise anyone....

I am a msc student at a UK university in IT related subject. My supervisor for dissertation has advised that I go for a PhD once I have completed msc. I don't know what to do. I have told her that there are a lot of scare stories on the internet and she has told me to take no notice on the internet as it is not reliable source/information

I tried to explain her that i dont want to be a lecturer or even a researcher. She has advised that I do not have to stay on academia or go to do a research related job.....

She has promised me that she will be a good supervisor and will help alot as none of her phd students have ever failed. she will guide me all the way....

i trust her but cant say i believe everything she says....

i dont understand if phd can be useful in a non academic or research related field after graduating

I am getting to a point where i am going to tear my hair off

Please someone shed some light into the whole thing